The 37th Annual World of Concrete
Show happened in Las Vegas in January 23rd- 27th. Since 1975, this
show has been the industry’s ONLY annual international event dedicated to the
commercial concrete and masonry construction industries. One word to simply describe this show is
massive - indoor and outdoor exhibits, leading suppliers showcasing innovative
products and technologies, exciting demonstrations and competitions. There was something going on every minute we
were there – we defiantly started off 2012 strong at World of Concrete! Plans for next years’ show are already in
progress… We hope to meet so many more
of our loyal fans and readers so make your plans now!
Don’t take my word for it; here are some
reviews from some of our participants:
With 55,000+
visitors, the World of Concrete convention was larger than initially
anticipated. PayloadGlobal had a fantastic initial debut. Visitors to the booth
were captivated by this unique offering. Interest in the world's first search engine
for the industrial was great and many people came to the stand after hearing
about the product from other attendees through word of mouth. We had a great show and look forward to next
year's attendance.
Mitch Cristow – Director of Global Business
Development
World
of Concrete was the perfect venue to showcase the Dominion Industrial suite of
marketing and advertising solutions! We spoke to hundreds of attendees about
our international search engine, our wholesale platform, and about our two
highly recognized industrial portals. My favorite part of the show was the CAT
simulator, and seeing all of the 2012 models debuted from Peterbilt, Dodge,
Case, CAT, Bobcat / Doosan and others.
Nadene Evans – Industrial Marketing Manager
I had such great time at the
World of Concrete in Las Vegas. I was very proud to represent our company
at this event! I especially enjoyed when Nadene and I ventured off to
visit booths to ask questions to other exhibitors. It was great how
engaged they were and very interested in hearing all about what we have to
offer including our EquipmentTraderOnline, WIN, PayloadGlobal, and
CommercialTruckTrader. The World of Concrete was a great way for me to see all
the new equipment and share with everyone what great websites we have! It
was my first time in Las Vegas and it definitely won't be the last!
Lyn Pelletier – Sales Manager
I attended World of
Concrete for my first time in 2012. One major thing that hit me as I
walked the floor was sheer size of the industry; both physically in the
type/size of equipment being displayed, and the number of exhibitors with
similar/competitive products to each other. It struck me that this
industry has a strong "cutting edge" to it, inspired by the
contractor's desire to find a better way to do things. And it appears to
be a loyal group of purchasers, doing business with people they've done
business with before, or with people they have been referred to from a peer. The attendees were always friendly, and
always willing to talk. People from all
over the world were represented at WOC 2012.
Carl Arnold – WIN General
Manager
The World of Concrete proved, once again, to be the
most unique equipment show of the year. Attendees came from all over the
planet, providing a wealth of diversity. We made a number of interesting
contacts that are likely to provide terrific joint opportunities. Our launch of
PayloadGlobal proved to be a real crowd-pleaser. Mitch
Cristow had a lot of traffic at his booth, and many of the people were from
other countries.
The show is so big that it really takes an attendee several days to see
everything. It felt to me that the number of vendors providing
seminars/instruction at their booths increased this year. I saw a lot of live
demonstrations that were well-attended.
Charles Bowles – Sales Development Manager





